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Publications by Torsten Lihra

Mass Customisation of Wood Furniture as a Competitive Strategy

International Journal of Mass Customisation

English

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Relationship Intention and Service Quality as Combined Competitive Strategy

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Decision Trees for Implementing Rapid Manufacturing for Mass Customisation

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Pay What You Want as a Marketing Strategy in Monopolistic and Competitive Markets

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A Normative Model for Assessing Competitive Strategy

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Production Externalities in the Wood Furniture Industry in Central Java

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Connections Between Mass Customisation Practices in Housing and Lean Production

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Financial Resources and Organizational Culture as Determinants for Competitive Strategy of Enterprises

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