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Publications by Tran Trung Vinh
The Causal Relationships Between Components of Customer-Based Brand Equity for a Destination: Evidence From South Korean Tourists in Danang City, Vietnam
Asian Economic and Financial Review
Development
Management
Finance
Business
Economics
Accounting
Econometrics
Proposing an Extension of the Technology Acceptance Model to Explain Facebook User Acceptance of Facebook Event Page
Asian Social Science
Arts
Finance
Humanities
Economics
Econometrics
Social Sciences
Measuring Customer Based Brand Equity: A Case of Heineken From the Beer Market in Vietnam
Asian Social Science
Arts
Finance
Humanities
Economics
Econometrics
Social Sciences
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