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Publications by William Shrank
Changes in Direct-To-Consumer Pharmaceutical Advertising Following Shifts From Prescription-Only to Over-The-Counter Status
JAMA - Journal of the American Medical Association
Medicine
Variation in Inpatient Consultation Among Older Adults in the United States
Journal of General Internal Medicine
Internal Medicine
Related publications
Direct to Consumer Marketing: Switch to Over the Counter Can Become Indirect Advertising Directly to Consumers
British Medical Journal
Medicine
The Educational Potential of Direct-To-Consumer Prescription Drug Advertising
Health Affairs
Medicine
Health Policy
Deregulating Direct‐to‐Consumer Marketing of Prescription Drugs: Effects on Prescription and Over‐the‐Counter Product Sales
Journal of Law and Economics
Law
Economics
Econometrics
How Direct-To-Consumer Advertising for Prescription Drugs Affects Consumers' Welfare
Journal of Advertising Research
Communication
Marketing
Direct-To-Consumer Advertising of Prescription Drugs: Implications for the Patient-Physician Relationship
JAMA - Journal of the American Medical Association
Medicine
Direct-To-Consumer Advertising of Prescription Pharmaceuticals, the Learned Intermediary Doctrine, and Fiduciary Duties
Indiana Health Law Review
Direct-To-Consumer Advertising of Pharmaceuticals
American Journal of Medicine
Medicine
Just What the Patient Ordered? Direct-To-Consumer Advertising and the Demand for Pharmaceutical Products
SSRN Electronic Journal
Direct-To-Consumer Advertising and Online Search
SSRN Electronic Journal