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Publications by Willy Barnett
Re-Examining Value Co-Creation in the Age of Interactive Service Robots
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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Exploring the Co-Creation of Value in the Brazilian Private Higher Educational Service
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Service Mediator Model for Value Co-Creation Based on Service Dominant Logic
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Actors’ Dynamic Value Co-Creation and Co-Destruction Behavior in Service Systems: A Structured Literature Review