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Publications in Marketing

Advertising, Consumer Behaviour and Health: Exploring Possibilities for Health Promotion

Journal of Medical Marketing
ManagementPharmacologyMarketingStrategyMedicineToxicologyPharmaceutics
2003English

A Framework of E-Based Quality Management for Distributed Manufacturing System

Contemporary Management Research
ManagementMonitoringMarketingEconomicsStrategyInnovationManagement Information SystemsPolicyManagement of TechnologyLawEconometrics
2007English

Selecting the Optimal ERP Software by Combining the ISO 9126 Standard and Fuzzy AHP Approach

Contemporary Management Research
ManagementMonitoringMarketingEconomicsStrategyInnovationManagement Information SystemsPolicyManagement of TechnologyLawEconometrics
2006English

The Importance of Intellectual Capital Management in the Knowledge-Based Economy

Contemporary Management Research
ManagementMonitoringMarketingEconomicsStrategyInnovationManagement Information SystemsPolicyManagement of TechnologyLawEconometrics
2008English

Strategic Responses to Market Changes

Journal of Medical Marketing
ManagementPharmacologyMarketingStrategyMedicineToxicologyPharmaceutics
2002English

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