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Publications in Marketing
Guest Editorial
European Journal of Marketing
Marketing
Investors’ Reactions to Company Advertisements: The Persuasive Effect of Product-Featuring Ads
European Journal of Marketing
Marketing
The Impact of Regulatory Focus and Word of Mouth Valence on Search and Experience Attribute Evaluation
European Journal of Marketing
Marketing
How to Bridge the Boundary? Determinants of Inter-Organizational Social Software Usage
Electronic Markets
Business
Marketing
Economics
International Management
Computer Science Applications
Innovation
Management of Technology
Econometrics
Digital Innovations
Electronic Markets
Business
Marketing
Economics
International Management
Computer Science Applications
Innovation
Management of Technology
Econometrics
Stakeholders, Citizens, Clients, and Intermediaries
Administration and Society
Marketing
Sociology
Political Science
Public Administration
Erratum To: Adoption of Smart Grid Technologies by Electric Utilities: Factors Influencing Organizational Innovation in a Regulated Environment
Electronic Markets
Business
Marketing
Economics
International Management
Computer Science Applications
Innovation
Management of Technology
Econometrics
Marketing Agency – Client Relationships: Towards a Research Agenda
European Journal of Marketing
Marketing
The Impact of Blockchain Technology on Business Models – A Taxonomy and Archetypal Patterns
Electronic Markets
Business
Marketing
Economics
International Management
Computer Science Applications
Innovation
Management of Technology
Econometrics
Guest Editorial
European Journal of Marketing
Marketing
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