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Publications in Marketing
Ad Hoc Reviewers–Journal of Macromarketing Volume 36, Number 2, December 2015
Journal of Macromarketing
Marketing
An Exploration of How Mature Women Buy Clothing: Empirical Insights and a Model
Journal of Fashion Marketing and Management
Marketing
International Management
Business
Young Professionals’ Conspicuous Consumption of Clothing
Journal of Fashion Marketing and Management
Marketing
International Management
Business
Effective Social Media Marketing Strategy: Facebook as an Opportunity for Universities
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
Young Consumers’ Insights on Brand Equity
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
Children’s Response to Co-Branded Products: The Facilitating Role of Fit
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
Well-Being in Alternative Economies
Journal of Macromarketing
Marketing
The Management of First Party Fraud in E-Tailing: A Qualitative Study
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
Making Sense of Consumers’ Tweets
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
Chinese Products for Chinese People? Consumer Ethnocentrism in China
International Journal of Retail and Distribution Management
Hospitality Management
Business
Marketing
International Management
Leisure
Tourism
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