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Publications in Marketing
From the Special Issue Guest Editors
Journal of Marketing Theory and Practice
Marketing
Reaching Inward Not Outward: Marketing via the Internet at the UK 2010 General Election
Journal of Political Marketing
Marketing
Sociology
Political Science
Enriching the ECSI Model Using Brand Strength in the Retail Setting
European Journal of Management and Business Economics
Management
Finance
Business
Organizational Behavior
Marketing
Human Resource Management
International Management
Leisure
Strategy
Tourism
Hospitality Management
Julie and the Cybermums: Marketing and Women Voters in the UK 2010 General Election
Journal of Political Marketing
Marketing
Sociology
Political Science
The Development of Brand Attitudes Among Young Consumers
Marketing Intelligence and Planning
Marketing
Using Spotlight Effect to Curb Counterfeit Consumption – An Experimental Investigation
Marketing Intelligence and Planning
Marketing
Why Can Some Service Employees Provide Service of a Consistently High Quality While Others Cannot?
Service Science
Business
Marketing
International Management
Simulation
Management Science
Modeling
Operations Research
Service ScienceEditorial Board, 2014
Service Science
Business
Marketing
International Management
Simulation
Management Science
Modeling
Operations Research
Manuscript Submission Guidelines
Journal of Marketing Theory and Practice
Marketing
Introduction to the Cornell Hospitality Research Summit Special Issue: The New Science of Service Innovation in a Multipartner World
Service Science
Business
Marketing
International Management
Simulation
Management Science
Modeling
Operations Research
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