Drivers and Outcomes of Branded Mobile App Usage Intention

Journal of Product and Brand Management - United Kingdom
doi 10.1108/jpbm-02-2017-1436
Full Text
Abstract

Available in full text

Date
Authors
Publisher

Emerald

Amanote Research

Note-taking for researchers

Follow Amanote

© 2024 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy