Strengthening the National Identity Through Brands

Advances in Economics and Business
doi 10.13189/aeb.2017.050204
Full Text
Abstract

Available in full text

Date
Authors
Publisher

Horizon Research Publishing Co., Ltd.

Related search

The Use of Western Brands in Asserting Chinese National Identity

Journal of Consumer Research
ArtsBusinessHumanitiesMarketingEconomicsInternational ManagementAnthropologyEconometrics
2009English

The Roles of Identity and Brand Equity in Organic Consumption Behavior: Private Label Brands Versus National Brands

Journal of Brand Management
MarketingManagementStrategy
2017English

Constructing National Identity Through Galician Homeland Tourism

Genealogy
2019English

Promoting Brands Through Mascot Endorsers

International Journal of Advanced Scientific Research and Management
2019English

Reinforcement and Transmission of National Identity Through Commemoration After the Croatian War

E-journal GEO
2020English

The Competition Between National Brands and Store Brands: Models, Insights, Implications, and Future Research Directions

Foundations and Trends in Marketing
MarketingEconomicsEconometrics
2012English

Strengthening Our Professional Identity: Insights From the 2017 ACHEO Conference.

Journal of Oral Research
Dentistry
2017English

Strengthening European Identity by Promoting Multilingualism in Education

Journal of Educational Sciences
2019English

National History Contributes to the Definition of National Identity

Journal of Psychology Research
2017English

Amanote Research

Note-taking for researchers

Follow Amanote

© 2025 Amaplex Software S.P.R.L. All rights reserved.

Privacy PolicyRefund Policy