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Publications by Gavan J. Fitzsimons

When Your World Must Be Defended: Choosing Products to Justify the System

Journal of Consumer Research

International Management

English

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‘Memory Must Be Defended’: Beyond the Politics of Mnemonical Security

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Choosing the Right Lens - When Round Must Become Square

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Justify Your Vice

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Mimicry Among Unequally Defended Prey Should Be Mutualistic When Predators Sample Optimally

American Naturalist

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When Making a Diagnosis Must Not Be Delayed

Journal of Dentofacial Anomalies and Orthodontics

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When Choosing Plausible Alternatives, Clever Hans Can Be Clever

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Surplus Must Be Sold! : Now Is the Time to Place Your Orders, Note These Low Prices /

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Seats Must Be Secured When Children Are Not Using Them

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Choosing Your 3' End

Multidisciplinary

Philosophy of Science

English