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Publications in International Management

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Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2007English

Customer Referral Management: Optimal Reward Programs

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2001English

Direct Estimation of Batsell and Polking's Model

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
1998English

Multinational Diffusion Models: An Alternative Framework

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2002English

Pricing Access Services

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2002English

Competition in Durable Goods Markets: The Strategic Consequences of Leasing and Selling

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
1999English

Optimal Data Interval for Estimating Advertising Response

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2006English

The Targeting of Advertising

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2005English

Focus on Authors

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
2003English

Pulsing Policies for Aggregate Advertising Models

Marketing Science
MarketingEconomicsInternational ManagementBusinessEconometrics
1992English

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