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Publications in Marketing

Student Evaluations of Teaching: Are They Related to What Students Learn?

Journal of Marketing Education

English

Six Sixty‐six and All That (Or, What the Hell Is Marketing Eschatology?)

European Journal of Marketing

English

Sport Sponsorship as Distinctive Competence

European Journal of Marketing

English

Editorial

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English

Editorial

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English

Editorial – January 1999

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English

Optimal Product Attributes in Single Choice Models

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English

Additive Aggregation With Variable Interdependent Parameters: The VIP Analysis Software

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English

Adaptive Protocols for Parallel Discrete Event Simulation

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English

The Solution of Massive Generalized Set Partitioning Problems in Aircrew Rostering

Journal of the Operational Research Society

Management Science

Management Information Systems

Operations Research

English