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Publications in Marketing

Service Nepotism in the Multi-Ethnic Marketplace: Mentalities and Motivations

International Marketing Review

International Management

English

Nobody Was Dirty: Intervening in Inconspicuous Consumption of Laundry Routines

Journal of Consumer Culture

International Management

Political Science

Social Psychology

English

Producing Place Atmospheres Digitally: Architecture, Digital Visualisation Practices and the Experience Economy

Journal of Consumer Culture

International Management

Political Science

Social Psychology

English

Towards an Integrative Framework of Brand Country of Origin Recognition Determinants

International Marketing Review

International Management

English

A Practitioner’s Guide to Bayesian Estimation of Discrete Choice Dynamic Programming Models

Quantitative Marketing and Economics

English

After Taste: Culture, Consumption and Theories of Practice

Journal of Consumer Culture

International Management

Political Science

Social Psychology

English

Inferring Preference Correlations From Social Networks

Electronic Commerce Research and Applications

Computer Networks

Computer Science Applications

Management of Technology

English

Architectural Marketing Capabilities of Exporting Ventures

International Marketing Review

International Management

English

Survey Data and Bayesian Analysis: A Cost-Efficient Way to Estimate Customer Equity

Quantitative Marketing and Economics

English

Website Features That Gave Rise to Social Commerce: A Historical Analysis

Electronic Commerce Research and Applications

Computer Networks

Computer Science Applications

Management of Technology

English