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Publications by Hyun-Hwa Lee
Effect of Brand Familiarity and Brand Loyalty on Imagery Elaboration in Online Apparel Shopping
Corporate Social Responsibility in the Apparel Industry: Linkage Between Consumer Responses and the California Transparency in Supply Chains Act
Related publications
The Effect of Brand Personality and Brand Satisfaction on Brand Loyalty: A Conceptual Paper
Journal of Management Research
The Influence of Brand Communication, Brand Image, Brand Satisfaction, and Brand Trust on Brand Loyalty
Enhancing Brand Loyalty Through Brand Experience: Application of Online Flow Theory
The Effects of Fashion Interest, Product Novelty and Product Quality on Brand Consciousness and Brand Loyalty in Fashion Apparel Purchase
Mediterranean Journal of Social Sciences
Customer Relationship Management and Online Customers Brand Loyalty
The Effect of Trust and Brand Image to Repurchase Intention in Online Shopping
KnE Social Sciences
Effect of Brand Loyalty on Purchase Intention in Cosmetics Industry
Research in Business and Management
Gambaran Brand Commnication Brand Trust Dan Brand Loyalty Pelanggan Kosmetik Sariayu Di Indonesia
Journal of Business Management Education (JBME)
The Effects of Salesperson-Brand Image Congruence on Brand Conceptual Fluency and Customer Responses and the Moderating Role of Brand Familiarity
Journal of Channel and Retailing
