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Publications by Kinshuk Jerath
Salesforce Contracting Under Uncertain Demand and Supply: Double Moral Hazard and Optimality of Smooth Contracts
Marketing Science
Marketing
Economics
International Management
Business
Econometrics
The Logic and Management of 'Digital Co-Op' in Search Advertising
SSRN Electronic Journal
New Perspectives on Customer 'Death' Using a Generalization of the Pareto/NBD Model
SSRN Electronic Journal
Estimating CLV Using Aggregated Data: The Tuscan Lifestyles Case Revisited
SSRN Electronic Journal
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A Dynamic Theory of Resource Wars
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