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Publications by Zahra Saneian
Building Trust in E-Banking and Its Effect on Positive Word-Of-Mouth Advertising
Management Science Letters
Accounting
Management
Business
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Customer Satisfaction and Service Quality to Develop Trust and Positive Word of Mouth in Vocational Education
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Quantifying the Ripple: Word-Of-Mouth and Advertising Effectiveness
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The Impact of Service Quality, Patient Satisfaction, and Trust on Positive Word of Mouth (WOM) of Dental Clinic’s Patients
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The Impact of Humorous Advertising on Consumers’ Buying, Word of Mouth and Recall
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Impact of Unethical Advertising, Misleading Information or Deceptive Advertising on Customer Purchasing Intention With Mediating Effect of Word of Mouth: Case of Pakistan
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Factor Affecting Positive and Negative Word of Mouth in Restaurant Industry
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Effect of Word of Mouth on Consumer Buying Behavior
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The Antecedents of Word-Of-Mouth Attitude in Mobile Advertising: An Experimental Study
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