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Publications by Ahmad Faraz Khan

Finding Congruence Between Sensation Seeking, Brand Personality and Purchase Intention

International Journal of Green Computing

English

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Interrelationships Between Viral Marketing and Purchase Intention via Customer-Based Brand Equity

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Personality and Sensation Seeking in High-Risk Sports

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Influence of Sensory Stimuli on Brand Experience, Brand Equity and Purchase Intention

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Pengaruh Green Brand Positioning, Green Brand Attitude, Green Brand Knowledge Terhadap Green Purchase Intention

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The Linking of Brand Personality, Trust, Attitude and Purchase Intention of Halal Cosmetic in Indonesia; A Conceptual Paper

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Peran Ewom Dalam Membentuk Brand Attitude Dan Purchase Intention Pada Brand Rollover Reaction

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The Influence of Advertising Appeals on Viral Advertising, Brand Awareness, and Purchase Intention: The Moderator Role of Hedonic Personality

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An Examination of the Interplay Between Country-Of-Origin, Brand Equity, Brand Preference and Purchase Intention Toward Global Fashion Brands

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Relationship Between Criterion Task Set Performance and the Personality Variables of Sensation Seeking and Stimulus Screening

Proceedings of the Human Factors Society Annual Meeting

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