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Publications by Gary L. Lilien
The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads
Journal of Marketing
Marketing
Economics
International Management
Business
Econometrics
The 2004 ISMS Practice Prize Competition
Marketing Science
Marketing
Economics
International Management
Business
Econometrics
Bayesian Estimation and Control of Detailing Effort in a Repeat Purchase Diffusion Environment
Management Science
Management Science
Management
Operations Research
Strategy
A Model for Manpower Management
Management Science
Management Science
Management
Operations Research
Strategy
DSS Effectiveness in Marketing Resource Allocation Decisions: Reality vs. Perception
Information Systems Research
Information Systems
Information Sciences
Computer Networks
Library
Communications
Management
Management Information Systems
The Ombudsman: Who's at Fawlt at Fawlty Towers? Commentaries on the Citation Dilemma
Interfaces
Management
Strategy
Management Science
Innovation
Management of Technology
Operations Research
Minimizing Technological Oversights: A Marketing Research Perspective